Yöre Dışı Alışverişin Tüketiciler Açısından İncelenmesi: Kentsel Yöre Dışı Alışverişe Yönelik Bir Uygulama
Özet
The purpose of this study is to examine whether clothing quality, retail service quality,fashion consciousness, community attachment and terror threat affect outshoppingenjoyment and frequency of outshopping. Besides, this study investigates whether localtrade area characteristics and outshopping enjoyment affect frequency of outshopping.